Experience is Everything explores how today's most successful CX leaders are delivering exceptional experiences through a revolutionary model called NOW CX.
Want to learn how to win customers’ hearts, minds, and wallets in the era of NOW CX? Claim your FREE digital or physical copy of the book today.
Welcome to the era of the NOW Customer who is always on (and always online) and expects rapid resolutions and engaged interactions from the brands they frequent.
The tough truth? Most businesses have been unable to keep up with NOW customers, resulting in lost revenue and market share.
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There are a handful of companies that are shedding light on what exceptional CX looks like in the era of the NOW customer. They are consistently empowering their organizations to eradicate neglect, turning consumers into buyers, and buyers into five-star fans. They are the leaders of the NOW CX movement.
Authors Eng Tan and Daniel Rodriguez, executives at Simplr, have spoken with dozens of such leaders. Experience is Everything distills their insights into a blueprint for CX success. It is a must-read for any business leader looking to transform “customer-first” from a slogan into a reality.
Eng Tan is the CEO and founder of Simplr, where he leads strategic decision-making, product and program development, and business management.
Daniel Rodriguez is the CMO at Simplr, where he leads a team that is redefining the way brands deliver customer service.
